Business environment optimization, digital transformation and enterprise green innovation

• 1、School of Management,Wuhan University of Science and Technology,Wuhan 430065

Abstract：Corporate green innovation has received increasing attention from all walks of life, and it is worth paying attention to whether the business environment can be used as an influencing factor to promote corporate green innovation. Combining green innovation and digital transformation, this paper empirically examines the impact of business environment optimization on corporate green innovation and its channel mechanism by selecting the data of A-share listed companies in China\'s capital market and the corresponding business environment index of each province. The results show that the optimization of the business environment has a significant positive impact on the green innovation of enterprises, and this conclusion is still valid after a series of robustness tests. The optimization of the business environment promotes the digital transformation of enterprises at the micro level through macro level financing constraints, urbanization, and labor level, and digital transformation provides conditions for green innovation. Therefore, this article proposes a channel mechanism for promoting green innovation of enterprises through enhancing innovation capabilities, information transparency, and environmental management willingness in the business environment. Further analysis shows that the optimization of the business environment has a more obvious positive impact on the green innovation of state-owned enterprises, high-tech enterprises and non-heavy polluting enterprises.

Keywords： Business environment Green innovation Digital transformation